QoD: How much does the average player spend on Fortnite?

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Feb 27, 2019
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Question of the Day, Budgeting, Behavioral Finance

Answer: $84.67

 

 

Thanks to Yanely for the inspiration for this QoD!

Questions:

  • What do you think motivates people to make these in-game purchases? Name at least three.
  • What are the ways that these developers “nudge” players to open up their wallets?
  • Have you ever made any in-game purchases on other gaming sites?

Here's the ready-to-go slides for this Question of the Day that you can use in your classroom.

Behind the numbers (from LendEDU): 

Fortnite, a cooperative survival game, ​has gone viral on a global scale in 2018. The game itself is free to download, which makes it particularly appealing, but it makes its money through in-game purchases that players have the option to buy.

In fact, an April report by analytics firm Sensor Tower found that Fortnite was making an average of $1 million every single day from player spending.

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Which has larger sales at launch: blockbuster movies or video games? Click on the link to get the answer. 

About the Author

Tim Ranzetta

Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.