Dec 14, 2017

Question of the Day: What's the top social media app for teens?

Answer: Instagram by a whisker.

From Your Teen magazine:

According to new research from the University of Chicago, the top social media apps for teens age 13-17 are Instagram (76% of surveyed teens use it) and Snapchat (75%). Facebook and Twitter are less popular, with 66% and 47% of the teens reporting that they use each app. According to many parents, even if their teens have Facebook or Twitter accounts, the accounts lie mostly dormant.

Here's the ready-to-use slides for this Question of the Day!

Questions: 

  • What app do you use most frequently?
  • Have you ever been influenced to buy a product that was featured/advertised on a social media app?
  • How many hours do you estimate you spend on social media everyday?
  • Imagine you had a job earning $8/hour for every hour you are on social media. How much would you earn in a week? in a year? 

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Want to learn more about how social media influences our buying patterns? Check out this recent blog post about social media influencers

 

 

About the Author

Tim Ranzetta

Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.

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