Question of the Day: What percent of Black Friday shoppers expected to shop online?
- Did you do any shopping on Black Friday?
- Do you have a budget for holiday gifts this year?
- Do you think it's easier to spend more online than when buying at a store? Why or why not?
Behind the numbers (Deloitte report):
With shoppers significantly cutting back on in-store visits, the demand is high for convenient options to meet safety needs. In addition to the shift to online, it has also become clear that contactless solutions are more important than ever. In fact, the number of shoppers planning to use curbside pickup has more than doubled YoY. The integration of online and brick-and-mortar (through delivery options, like buy-online-pick-up-in-store and buyonline- return-in store) will likely be crucial to offering a seamless experience for customers.
With Black Friday behind us now...traffic in stores dropped by 52% while online sales increased by 21.6% (CNBC)
About the Author
Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.
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