Mar 19, 2024

Question of the Day: What were the most expensive sneakers on the resale market last year?

Want to buy a pair of these Adizeros? You might need to add a zero.

Answer: Adidas Adizero Adio Pro Evo 1

An image of Adidas Adizero shoes.


  • Have you ever bought or sold a product in the resale market? Why?
  • Why do you think certain brands/products are so desirable in the resale market?
  • Do you think it’s possible to be a responsible consumer while participating in the resale market? Explain why or why not.


Click here for the ready-to-go slides for this Question of the Day that you can use in your classroom.


Behind the numbers (Complex):

"It’s kind of funny that the number one shoe on the list is Adidas’ $500 running shoe that’s designed for competitive marathon runners. If you’re logging a six-hour marathon, just stick to the latest Pegasus or Kayano. And I didn’t think they’d make a huge splash, but a lot of people are spending upwards of $1,100 on a pair. Wild."


For more on the sneaker industry, check out the FinCap Friday: Strong Shoe Game!


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About the Author

Ryan Wood

Ryan grew up with and maintains a love for learning. He graduated from the University of Wisconsin-Green Bay with a degree in Business Administration and worked in sports marketing for a number of years. After living in Texas, Colorado, Tennessee, and Minnesota, the call of education eventually brought Ryan back to his home state of Wisconsin where he was a Business and Marketing teacher for three years. In his free time he likes to spend time with his wife and daughter, play basketball, read, and go fishing. Now with NGPF, Ryan is excited to help teachers lead the most important course their students will ever take.

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