Nov 26, 2023

Question of the Day: Are consumers expected to spend more on Black Friday or Cyber Monday?

One of these shopping days is expected to bring in almost twice the revenue as the other...


Answer: Cyber Monday

[Cyber Monday will bring in more revenue compared to Black Friday, with $12 billion and $6.6 billion, respectively.]


  • Do you plan to do any shopping on either Black Friday or Cyber Monday?
  • Do you have a budget for holiday gifts this year? Why or why not? 
  • Why do you think that so many people shop on these two days?

Click here for the ready-to-go slides for this Question of the Day that you can use in your classroom.


Behind the numbers (TechTarget):

"Cyber Monday -- or the Monday following Thanksgiving -- will also see an increase in shoppers, with 6.1% more people planning to shop over 2022, according to a study from Adobe. The Adobe survey also predicts that Cyber Monday will bring in more revenue compared to Black Friday, with $12 billion and $6.6 billion, respectively.

Cyber Week, which starts on Thanksgiving and lasts through Cyber Monday, is expected to bring in 16.8% more revenue than last year according to Adobe."



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About the Author

Mason Butts

After graduating from UCLA with a Master's in Education, Mason spent 5 years as a science educator in a South Los Angeles public high school. He is committed to supporting the holistic growth of all students and empowering them to live a life of relational, academic, and financial success. Now settled in the Bay Area, Mason enjoys facilitating professional developments and partnering with educators as they prepare students for a bright financial future. When Mason is not building curriculum or planning a training, he can be found cycling, trying new foods, and exploring the outdoors.

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