Colored pencils are a staple of many back to school shopping lists, and many students will choose Crayola or a similar brand. But if you want professional grade pencils, be prepared to spend up to 14x more!

What makes the professional pencils so much more expensive? Find out in NGPF's activity Why Professional Colored Pencils Cost 14 Times More Than Crayola, based on Business Insider's So Expensive video series.

Students will:

• watch a video
• identify the specific factors of production that impact a product or service’s price
• answer a few thought-provoking questions

Learn More:

• How to implement the So Expensive activities with your students
• Looking for more ways to introduce economics into your personal finance classroom? Check out NGPF’s Econ Collection!

About the Author

Sonia Dalal

Sonia has always been passionate about instruction and improving students' learning experiences. She's come a long way since her days as a first grader, when she would "teach" music and read to her very attentive stuffed animals after school. Since then, she has taught students as a K-12 tutor, worked in several EdTech startups in the Bay Area, and completed her Ed.M in Education from the Harvard Graduate School of Education. She is passionate about bringing the high quality personal finance content and instruction she wished she'd received in school to the next generation of students and educators. When she isn't crafting lesson guides or working with teachers, Sonia loves to spend her time singing, being outdoors, and adventuring with family and friends!

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