Jul 03, 2020

NGPF Podcast: Tara Falcone of ReisUp on the financial education that every college student needs

She left the lucrative world of hedge funds to pursue her passion and founded ReisUp. Her mission: help others understand the complex world of finance. In this podcast, Tara will share her experiences on Wall Street and her motivation to choose the (entrepreneurial) path less traveled. Hear Tara's perspectives on what college students need to know to succeed in their future financial lives in this engaging conversation. Enjoy!


  • 0:00~1:48 Introduction
  • 1:48~5:51 Early money lessons
  • 5:51~8:19 On changing college majors
  • 8:19~9:39 Working at a hedge fund
  • 9:39~13:38 What is “modeling”? 
  • 13:38~15:56 Is the market efficient? Is it beatable? 
  • 15:56~19:22 Leaving the hedge fund world 
  • 19:22~19:45 A word from NGPF
  • 19:45~22:23 Starting ReisUp
  • 22:23~26:08 On meeting David Swensen
  • 26:08~28:59 Starting up LIT
  • 28:59~32:36 Bringing LIT to market 
  • 32:36~36:34 Are colleges starting to teach personal finance?   
  • 36:34~38:12 Future plans
  • 38:12~42:30 Women in finance
  • 42:30~43:39 Conclusion 


  • “I saw that there was kind of a void in the market for a very comprehensive but also really down to earth and relatable program [that taught personal finance topics] and that was really where the seed for LIT was planted and two years later it launched across the country.”

About the Authors

Tim Ranzetta

Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.

Ren Makino

Ren started interning at NGPF in 2014, and worked part-time through high school and college. With his knowledge growing alongside NGPF, he joined the team to work full-time after graduating from college in 2020. He is also the producer of the NGPF podcast. During his free time, he likes to try out coffees from different roasters across the world.

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